Does pre-planning social media content feel inauthentic to you? Do you just prefer real life conversations?

Building Your Community Through Clubhouse - Karen Laos

In this episode I’m sharing a portion of an interview I did with Karen Laos for my Cultivate Your Community course. Karen is a keynote speaker and leadership coach equipping women to stand out with confidence. She champions female business leaders to own their value and find their voice so they can be seen and heard.

In the interview she’s sharing about building her community on Clubhouse, a social media platform that uses audio only “rooms” where people can connect through real conversations on virtually any topic.

{If you want to learn how to cultivate a community without striving for followers, begging for sales or compromising your faith or values, plus get access to the full video interview with Karen, head over to to learn more.}

Key Points Discussed:

  • What Clubhouse looks like and how the audio-only platform works
  • How Karen used Clubhouse to build her community
  • How connecting with voices builds connection quickly
  • Finding topics of interest in “the Hallway”
  • How “jumping in, showing up, and speaking up” helped her gain followers and build connections
  • Why Clubhouse worked so well as a social platform to find clients and opportunities
  • Some tips for getting the most out of Clubhouse if you’re new to the platform, and mistakes to avoid
  • Being strategic; asking “Why am I here? What do I want? And what do I want to be known for?” when making choices about where to show up and engage.


“You immediately connect with people with your voice.” -Karen Laos

“The more that I spoke, the more followers I had and people got to know me more.” -Karen Laos

“Think about what the point you want to say [is] before you open your mouth.” -Karen Laos

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