Hosting a podcast is a lot of work. Ask anyone who has a podcast and they will tell you. One of the problems many podcasters face is creating or streamlining their workflow and process for putting out their podcast each week.
Here are 5 signs that it might be time to create or streamline your podcast workflow:
1. You are spending more time on your podcast than on running your business.
If your podcast is taking up a bigger chunk of your week than your actual client work or the work required to manage your business, then it might be a sign that it’s time to streamline things.
2. You are scrambling at the last minute.
Are rushing to get your episodes recorded, edited, and published every week? Do you feel the pressure and worry that you might have forgotten to include the links you mentioned in the episode in your show notes? These are common challenges podcasters face, especially when they don’t have a solid system in place for their publication process.
3. You’re struggling to find time to promote your episodes effectively.
Most of us as podcasters want to tell people about our podcast. But we may not find it easy to make the time to promote after the episode has aired. Especially if you had to rush to finish up the recording and publishing… you may not have the energy to promote it effectively.
4. You’re forgetting things on a regular basis.
Perhaps you forgot to create the graphics for last week’s episode. Or maybe you didn’t email your guest like you planned to. It could be that you didn’t let your editor know that the episode was recorded. There are so many steps to producing and promoting a podcast each week, and it’s easy to forget things.
5. You feel like your podcast is taking over your life.
This is probably the biggest, and most obvious sign, that it’s time to make some changes. If your podcast feels like it’s taking over… if you can’t seem to think about anything else… if you are frequently worried about finding guests or connecting with your audience or actually recording the episodes, then you may need to establish a solid workflow for your podcast.If your podcast feels like it's taking over your life, it might be time to make some changes.Click To Tweet
Next Steps: Create or Streamline Your Podcast Workflow
Have you experienced any of these signs? First of all, know that you are not alone. Even the most successful podcasters have most likely felt or experienced all of these at some point in time.
However, I do believe it’s possible to avoid these situations the majority of the time. How? Well, I’m going to share some thoughts about streamlining your podcast workflow in a future blog post.
But your first step might be to just establish a workflow in the first place!
What is a workflow?
According to Merriam-Webster, a workflow is: “the sequence of steps involved in moving from the beginning to the end of a working process”.
Establishing a workflow for your podcast means that you will identify all of the steps that need to take place from start to finish for each episode. The good news is that podcasting is a repeatable process, so once you’ve figured out your workflow, it’s something you can repeat each week.
But maybe you’re wondering what all the steps in your podcast workflow could or should be. I’ve got you covered. I’ve created a checklist of all the things I do for my own podcast (and my clients) every sing week, and you can grab it right here:
Note: Your workflow does not have to look the same as mine, and my list is quite extensive. So don’t worry if your list is much shorter!
I hope this post helps you take steps towards creating or streamlining your podcast. Be sure to grab my workflow guide so that I can let you know when additional posts are available to help you with your podcasting goals.